Create SocialBee content on autopilot with RSS feeds

When you have more than one social profile (and who doesn’t?), managing multiple accounts gets unwieldy fast. You have to toggle between dashboards, drafting and posting content on several schedules based on the best posting times for each channel. And that’s not to mention replying to comments and engaging with your audience consistently. 

Managing that chaos requires a central hub—which is where SocialBee comes in. SocialBee is a social media management platform that lets brands create, schedule, and analyze content across various channels. It makes the social content creation and optimization process a breeze, no matter how many profiles you’re juggling. 

But even with SocialBee’s advanced features at your fingertips, it can be hard to meet the demands of a multi-faceted content strategy. When your marketing team manages not only social media content but blog posts, email newsletters, and beyond, you may struggle to generate enough content to meet engagement and growth targets on every channel.

As they say, work smarter, not harder—and that definitely applies to your content creation process. With Zapier, you can take advantage of the humble RSS feed to connect your different content channels to SocialBee.

For instance, your brand’s blog posts are prime social media material, so why not use them? And it can be useful for generating social content from news sources and industry updates. Since each of these content sources uses an RSS feed, you can create a simple automated workflow (called a Zap) to automatically turn those new RSS feed items into SocialBee posts. That way, you’ll have a full social content calendar with much less effort on your part.

The problem: Manually turning blog posts and news items into social posts can add hours to your workload each week—and it can also risk important content falling through the cracks.

The solution: Instead, save yourself time and energy by automating the process. Anytime your chosen RSS feed publishes content—whether it’s your brand’s blog or a third-party news source—Zapier can create a brand-new SocialBee post for you. You’ll skip the headache of manually copying and pasting while never missing a social content opportunity.

Ready to try it yourself? Our pre-made workflows—or Zap templates—make it easy to get started. Click on the template below, and we’ll guide you through the setup process. Your new workflow will be up and running in just a few minutes.

Zap rating: Intermediate

Pro tip: Don’t use RSS feeds to generate social media content? No problem! SocialBee connects with other news and lifestyle apps through Zapier, so no matter what kind of content you like to keep your followers updated on, you can automate the process.

This is the start of all you can do with SocialBee and Zapier. Zapier supports thousands of apps, so you can automate almost any task at work. Start building your Zap now with SocialBee, and see what you can create.